She is used to making a huge splash wherever she goes.
But Kim Kardashian is now facing a wave of criticism from animal rights group PETA after she shared a video of her swimming with dolphins during a recent trip to Mexico.
The Keeping up with the Kardashians beauty uploaded a brief clip of her and jewellery designer pal Kristen Gipson holding on to a dolphin's fin and being pulled around a pool on her Instagram account on Tuesday.
Thanking the trainers at Vallarta Adventures in Puerto Vallarta, the reality TV queen wrote: 'Double dolphin ride with @kristennoelgipson. Thank you Vallarta Adventures for teaching us so much!'
Although not seen in the video, she also revealed that her one-year-old daughter North West had also interacted with the mammals.
She added: 'Can't wait to show my daughter the pics of her swimming with dolphins & kissing a sea lion when she gets older! #ThanksForTheMemories #Mexico.'
Bosses at PETA have now slammed the star for supporting dolphin ride excursions, insisting the animals can be left stressed and at risk of illness through constant close interaction with humans.
'Touch tanks and 'swim-with' programs allow the public to pet, kiss, or even 'ride' dolphins. Such programs invade the animals' already diminished worlds and are intrusive, dangerous, and stressful for the animals as well as for human participants.
'Animals in 'petting pools' can become injured and anxious as a result of constant poking and prodding, and exposure to bacteria that they are not immune to can make them ill. The dolphins also often express their frustration through aggression.'
Mail Online has contacted a representative for the TV personality for a comment.
The footage is believed to have been taken during a vacation in the country Kim took last month with husband Kanye and their daughter, as well as several friends.
She also uploaded several snaps of her kissing a captive dolphin back in June, when she and the rapper enjoyed a second honeymoon after their first post-marriage break in Ireland and Europe following their Italian nuptials in May.
The backlash from PETA is not the first time the 33-year-old has been confronted by animal rights advocates.
In 2012, the star was pelted with flour by a campaigner over her love of fur while she chatted to reporters on the red carpet.
Kim tried to see the funny side of the incident after she wiped herself down and returned to the event, saying: 'That probably is the craziest, unexpected, weirdest thing that ever happened to me'
'Like I said to my make-up artist, I wanted more powder and that's a whole lot of translucent powder right there.'